Westin is Rolling Out a Partnership with Run Recovery Technology Leader Hyperice to Support a 360-Degree Well-Being Regimen.
Westin Hotels & Resorts recently unveiled a new global study that showed the impact of running and recovery during the pandemic as a means for self-care. With 45% of respondents saying that focusing on their well-being has given them a new lease on life, Westin is evolving its industry-leading well-being program to bring world-class recovery solutions to travelers’ fingertips as travel starts to resume.
Westin has joined forces with Hyperice, the expert in recovery technology that strives to provide the innovation to help people move better and feel their best, to debut bespoke Hypervolt recovery stations in the 24-hour WestinWORKOUT® fitness studios at select Westin hotels across the U.S., including The Westin New York at Times Square. Guests can warm up or recover after a workout, long flight or meeting, and massage away stress and tension using the Hypervolt percussion devices – a first-ever exclusive hotel offering that features a complimentary, state-of-the-art recovery system.“The pandemic was a wake-up call around the importance of taking care of the mind, body and soul. In fact, more than half of global adults (52%) said they are putting more emphasis on self-care now compared to before the pandemic, and more than a third of runners (39%) believe run recovery is as important for mental health as it is for physical health,” said Jason Nuell, Senior Vice President, Premium Brands, Marriott International.
What has also emerged from the pandemic is new interest in recovery and self-care. Increasingly, people are discovering and prioritizing recovery and self-care – from stretching, meditating, eating healthy and sleep – as an essential step in their integrative wellness regimen. The study found that:
- More than a third (36%) of total respondents said that the pandemic has made them realize the importance of mental health and well-being
- Nearly two-thirds of respondents (65%) plan to continue to focus on self-care post-pandemic
- 22% of runners have seen a positive impact on their running capability since incorporating recovery into their routine, and nearly one fourth of total respondents (24%) said they want to continue to focus on rest and recovery after exercising once the pandemic has passed
- Nearly one fifth of runners (18%) said they would make more time for recovery after running if they had the right tools
- More than two-thirds (72%) of total respondents believe a good night’s sleep is important for physical and mental well-being
- 15% of respondents are planning to maintain their fitness/wellness regimen when on the road again.
To learn more about wellness at Westin, please visit https://westin.marriott.com/ Join the conversation @westin and #runwestin.
