Community//

Keep inspired in this time of crisis.

‟You have to say no to a lot of good things in order to be able to say yes to a lot of great things.”

The Thrive Global Community welcomes voices from many spheres on our open platform. We publish pieces as written by outside contributors with a wide range of opinions, which don’t necessarily reflect our own. Community stories are not commissioned by our editorial team and must meet our guidelines prior to being published.
plant, keyboard and cup of coffee on pink table

This crisis or pandemic has really created an opportunity for people to be innovative.

Has your company been disseminated? What if you have to rebuild your product and brand?

Inspiration is one of the most important parts of the process of re-building a product and brand.

You need inspiration, energy, and motivation to drive your entire company and product.

It’s important to keep inspiration personal.

  • What inspires you personally?
  • What are you naturally drawn to in life?

You can find your inspiration by becoming an active observer of life.

Go out into the virtual world, save brand inspiration on Pinterest,or Collect.

When things open up, spend time in a public place (such as a park, a museum, a library, or on city streets) and engage with your surroundings. document with a camera, a journal, or sketchbook.

We start the research and development process with a style sheet and mood board.

A mood board, which can be physical or digital, is a collection of drawings, images, photographs, quotes, or other objects that help to hone your vision.

Choose images that you’re drawn to. Step back and see if a pattern or a theme emerges.

Even if you’ve already developed a product or started a company, creating a mood board can be a unifying tool to ensure that every step you take with your product and company remains consistent in its goals, imaging, messaging, and brand voice.

Where else do you find inspiration?  Do share!

Xoxo
Kalika

Share your comments below. Please read our commenting guidelines before posting. If you have a concern about a comment, report it here.

You might also like...

Community//

“Understand your value.” With Charlie Katz & Kathleen Chan

by Charlie Katz
Community//

How to Keep Your Team Engaged During Covid19

by gigi smith
Community//

Rachel Fischbein of Fashion Incubator San Francisco: “A lifestyle brand can be quite nimble”

by Chef Vicky Colas

Sign up for the Thrive Global newsletter

Will be used in accordance with our privacy policy.

Thrive Global
People look for retreats for themselves, in the country, by the coast, or in the hills . . . There is nowhere that a person can find a more peaceful and trouble-free retreat than in his own mind. . . . So constantly give yourself this retreat, and renew yourself.

- MARCUS AURELIUS

We use cookies on our site to give you the best experience possible. By continuing to browse the site, you agree to this use. For more information on how we use cookies, see our Privacy Policy.