Marketing Communications Strategist, Driver of Change
Jutta Lachenauer is Executive Director, Communication, at SAP, the market leader in enterprise application software. She has extensive experience in communicating and driving change in international corporate environment as a trusted advisor to senior management. Her focus is integrated communication and engagement, brand building, and corporate social responsibility. Throughout her tenure at SAP, Jutta has been driving integrated marketing communications campaigns across corporate functions, regions, and channels. This includes the skillful use of content creation and curation, social storytelling, and corporate publishing to drive engagement and impact.
Prior to joining SAP, Jutta held senior roles in management consulting firms, including Siemens Business Services.
Jutta studied Law in Heidelberg, Mannheim and Munich. She also has a Communications degree from the Bavarian Academy of Advertising and Marketing in Munich. Jutta is a certified CSR practitioner (St. Gallen University, Switzerland).