Jud Brewer MD, PhD is the Director of Research and Innovation at the Mindfulness Center and associate professor in psychiatry at the School of Medicine at Brown University. He also is a research affiliate at MIT. Dr. Brewer has developed and tested novel mindfulness programs for habit change, and founded MindSciences to move his discoveries of clinical evidence behind mindfulness for anxiety, eating, smoking and other behavior change into the hands of consumers (www.goeatrightnow.com, www.unwindinganxiety.com, www.cravingtoquit.com). He is the author of The Craving Mind: from cigarettes to smartphones to love, why we get hooked and how we can break bad habits (New Haven: Yale University Press, 2017). Follow him on Twitter: @JudBrewer.