Jeannette McClennan is the Founder and President of the digital technology firm, The McClennan Group. She has held C-level positions at five companies and has spent her career defining and developing innovative digital products and services essential to revenue attainment and business growth.
She led sales and marketing at MapQuest, which became a leader in travel and destination planning; transformed Reuters into a strategic partner able to support the creation of the Fox News Network; established Organic as an e-commerce leader delivering excellence in shopping experiences for Tommy Hilfiger, Zagat, Microsoft/Corbis, Sting/Compaq, and Garnet Hill; transformed Ogilvy Interactive’s competencies to serve IBM, American Express and others as Ogilvy’s first digital marketing president in North America; built Local Matters into a local search leader; spearheaded Daily Makeover’s breakthrough in facial recognition “try-on” technology; and developed Life Reimagined for AARP to help people manage life transitions.
She’s currently delivering product and marketing strategy for Holiday Retirement’s newly minted startup, Milo, and is the co-author of the new book Innovators Anonymous: Seven Steps to Get Your Product Off the Ground.
7 Steps To Hack The Human Mind, A Guide To Innovation
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