“Our movement is three words: Wake the World. Create the life you want to live and be fully alive while doing so. Do this by living intentionally and making choices that get you closer to creating it every moment of every day. Asking yourself what legacy you want to leave behind is a great place to start.”
I had the pleasure of interviewing Chad Gabriel, who is both the host/narrator for The Search For Aliveness and Tuthill’s Sherpa of Purpose — Wake the World. Tuthill Corporation, and the creative leaders from the 126 year-old manufacturing company, are taking their company culture beyond its four walls to introduce the world to the concept of “aliveness”. They’ve recently launched a worldwide casting call for the Internet documentary series, The Search For Aliveness, and are looking for volunteer participants around the world to be interviewed about what “aliveness” means to them.
Tuthill is a private, family owned, industrial manufacturing company who makes pumps, meters, vacuum systems, and blowers serving foundational markets that grow with the human population. Tuthill is both a pioneer and practitioner of bringing consciousness into our culture and has inspired many business leaders to bring this people model to life in their companies. Jay Tuthill, fourth generation owner and Tuthill’s Chairman of the Board, is a stand for people, human dignity, and aliveness and this is in his DNA. Formed in 1892, Tuthill started as a brick manufacturer. We owned quarries and, as horses hauled clay from them, they’d occasionally drop dead. Jay Tuthill’s great grandfather bought a patent for steam powered truck to save the lives of our four-legged employees. The truck saved lives but wasn’t a successful product. How many steam powered trucks do you see on the road today? However, one of the pumps inside the truck is a pump that we still make today and is used in wind turbines. Tuthill has been a company about heart right from the start. The heart, the original pump, is still at the core of who we are over 125 years later. Our stand for aliveness is why our purpose is to Wake the World.
As we’ve become clearer that our tools, philosophies, and leadership programs can have an astounding impact on peoples’ lives, we want to raise awareness outside our four walls. The Search for Aliveness docuseries is one way for us to invite people to slow down and consider what makes them feel alive. What are the things they’re doing to numb themselves and why?
We’re looking to interview a diverse population of individuals to learn what they do to feel alive. We’ll craft a recipe for aliveness for others to try. Exploring various genders, ages, ethnicities, geographies, income levels, religions, and more will help us learn about the human commonalities we share as a species. Blending perspectives of regular people with thought leaders will help us formulate this recipe. It will also help us see if the model we use to explore aliveness is missing any pieces. Today, we think about the facets of aliveness as connection, purpose, energy, being present & engaged, and experiencing the full range of emotions: sad, angry, scared, happy, excited, and tender. That’s right, it’s not just about being happy and joyful. It’s the whole spectrum.
We’ve just begun our process of casting, so we don’t have many to talk about just yet. However, we traveled to Mexico to interview a young woman who lives in extreme poverty and left her family ranch because it was okay to hit women there. She moved to a small town at 14 years old and was married with a child by the age of 16. We went there to discuss aliveness in extreme poverty and unveiled a rich story about courage, community, connection, and purpose. It was truly inspiring. We’re about to interview the musician who formed the band Survivor and wrote Eye of the Tiger. Who hasn’t listened to that song before a competitive event to get pumped? We can’t wait to learn about his aliveness and how he’s added a bit of energy to most people on earth through his music.
Three words: Wake the World. Create the life you want to live and be fully alive while doing so. Do this by living intentionally and making choices that get you closer to creating it every moment of every day. Asking yourself what legacy you want to leave behind is a great place to start.
At this point I wish those 5 things were
Since we are just beginning our maiden voyage into the documentary space, I haven’t had a chance to reflect on this yet. I’d be happy to circle back around when we’re done. For those of you who’ve done this before, please reach out to me with your words of wisdom so I can learn from you. Hit me up on LinkedIn!
Can you please give us your favorite “Life Lesson Quote”? Can you share how that was relevant to you in your life?
Wow! There are so many. My favorite in this moment is “the grass isn’t greener on the other side, it’s green where you water it.” Whenever I’ve become clear about what I want to create, and I’ve made choices to create it, it’s happened. Asking for what I want, and seeking help along the way, have been key pieces in shaping my life and who I’ve become as a person.
None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?
My mentor, Tom Carmazzi, has been crucial in my development as a professional and as a person. After 10 years in Information Technology, I mentioned to Tom that I wanted more fulfillment in life and at work. I also mentioned that I wanted to run my own business one day. I was ready to develop people instead of systems. Within two weeks, Tom helped me to shape a new career in branding and the development of people as the core of our brand. This was super scary because I had a very technical background. Tom believed in me and helped me to believe that I could accomplish whatever I put my heart into; all of it. That led me into an exploration of purpose for myself and our business. Now I’m the Sherpa of Purpose at Tuthill and I’m in a role that allows me to spend time working on what I’m passionate about; having a positive impact on our world, inspiring people to think about aliveness, and connecting people with a ton of heart and ability to those who need (and want) help.
Some of the biggest names in Business, VC funding, Sports, and Entertainment read this column. Is there a person in the world, or in the US whom you would love to have a private breakfast or lunch with, and why? He or she might see this. 🙂
If you were to ask me about sitting around a bonfire I’d quickly respond with Mike Rowe, Chip Gaines, and Will Ferrell. Could you imagine how great of a time that would be?
For a private breakfast, however, I’d choose Bill Gates. He has such a heart for philanthropy and has modeled goodness and generosity in so many ways. I could learn so much from him and dream of partnering with his organization to breathe aliveness into as many communities as possible. I believe he could help with our intention to encourage aliveness in 7.6 billion people. I wouldn’t quite know where to start the conversation, but it might go something like this, “I love people and want the best life for all of them. I’m not quite sure where to start. Will you help me?”
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Originally published at medium.com