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Women Leading The Blockchain Revolution: “Let’s change our relationship our relationship to what we produce, to what we consume” With Samantha Radocchia, Co-Founder of Chronicled and Tyler Gallagher

Let’s change our relationship to the material realm, our relationship to what we produce, to what we consume, and to what our conceptions of “personal property” are.


Let’s change our relationship to the material realm, our relationship to what we produce, to what we consume, and to what our conceptions of “personal property” are.


I had the pleasure of interviewing Sam Radocchia, technology entrepreneur, engineer, and academic focused on blockchain technologies. A reformed gamer, Sam started researching virtual currencies in 2009 while writing her undergraduate anthropology thesis on currency exchange in the virtual world, “Second Life.” Since then, she’d founded three companies focused on supply chain and retail, including Chronicled, a blockchain-based supply chain network. She was named to the 2017 Forbes 30 Under 30 List for Enterprise Technology and has accumulated over 700 jumps as a competitive skydiver. Follow Sam on Twitter at @iamSamsterdam


Thank you so much for doing this with us! Can you share with us the story of how you decided to pursue this career path? What lessons can others learn from your story?

Thank you for having me; I am thrilled to see so many women in this industry and to have the opportunities and platforms to share our stories.

In respect to my career path, I would say that it chose me, rather than my choosing it. I grew up the child of a leader and entrepreneur; my dad took over, scaled, and ultimately sold a family retail business. I thought, “Hey! That’s what I want to do.” We’d spend our weekends at this offices and warehouses, playing hide and seek amongst the fork lifts and such. I suppose then is when I became fascinated with all of the tools and technologies to support seamless operations and logistics. A bit nerdy for a 7 year old, but to me it was like magic.

By the time I made it to college, the startup bug had bitten me, and I was running my first company. It started as a rather small application to recommend clothing to people using a combination of early machine learning techniques. The problem was, it was a terrible user experience for shoppers who wanted to buy multiple items from multiple retailers — the affiliate link would direct them to multiple sites and they would have to complete multiple check out processes. On top of that, there would be no knowledge of available sizing or inventory. So, I went down the rabbit hole of inventory management, supply chain, and logistics to build a middleware API to read, write, and sync inventory in real time. This was long before blockchain. Damn, I wish I had blockchain then!

Oddly enough, years later, I’m running a company which uses blockchain to provide a messaging layer for just these same sorts of interoperability challenges.

In respect to lessons, I suppose I would say that what I’ve learned most in my career is to go with the flow, stay open, and be kind to each person, company, and customer you meet. You never know how and when a relationship will make sense, but in the grand scheme of the universe, things have a funny, non linear, way of panning out.

Can you tell me about the most interesting projects you are working on now?

Chronicled has gone through quite the evolution over the years. In 2014, we founded the Company on the pretense of representing non-financial asset registrations, verifications, and transfer of ownership on blockchain. This was anything from fine art authentication, to collectible sneakers, to hand bags, to drones. It was always in our core mission to be able to master the more complex interactions in a Supply Chain. So once we had a grasp on how to represent securely any physical asset, device, or sensor, we could then confidently represent the transfer of ownership of that object from the source to the end customer. Right now, we are focused in precious metals and minerals as well as pharmaceuticals, particularly in respect to automating financial transactions in the supply chain.

To be honest, I am most interested in and excited about the social paradigm shift that blockchain represents from centralized to decentralized, siloed to open. As such, I find projects to be most exciting when they embrace this concept and focus most on building new, never before possible, systems as opposed to using the technology to retrofit or enhance legacy systems. More to come on this concept for me in 2019. 🙂

Some high level things I’m looking at: Gaming, Future of Work/Gig Economy, Future of Production, Interactive Media

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?

This is a great question and I think the key to success for many is a solid network and support system. That said, I couldn’t possible single out any particular person, because for most — and particularly as a woman — it’s not the big gestures that help, or harm, you. It’s the microaggressions that harm you. So on the flip side, it’s the “micro-supportive-gestures” that count.

For example, the other day, I had lunch with a male investor. We were talking about all things business, diversity challenges, whathaveyou. I recall a specific part of the conversation where he asked, “Do you mind if I offer a piece of unsolicited feedback?” Chuckling, I responded, “Well, of course! Now it is solicited! Thank you for asking.” You. Have. No. Idea. How often folks — male or female or anything in between — don’t ask. Simple communication styles can be the difference between effective, inclusive conversation and “mansplaining.”

So, shout out to this individual for being an effective and inclusive communicator. If more of us paused for a second to offer space and time for active listening, we’d all be better for it.

What are the 5 things that most excite you about blockchain and crypto? Why?

In no particular order:

– Decentralization as a high-level social concept and the implications of that on global scale

– Democratizing access to finances, data, etc.

– Ability to create newer, smarter, more efficient systems that help us solve some of the world’s biggest challenges, like feeding the ever growing world population, cutting down on emissions, etc.

– It’s a totally new paradigm. Just think about that. The internet and all forms of media that preceded Web 3.0 utilized advertising as the core business model. From print, to radio, to TV, to Internet. That’s how we got into this predicament where people were / are the product, our data is sold to advertisers. Blockchain does not merely offer a new technology, but a new mechanism to unlock value with business models never before possible or conceived. It’s incredibly creative!

What are the 5 things worry you about blockchain and crypto? Why?

The Utopian dream of blockchain and crypto not realized, playing out, instead, as a crazy dystopian future where:

– Existing industries, countries, companies utilize the technology to further entrench their broken systems for financial gain

– The technology is used to oppress the masses, the very people is claims to aim to help

– The technology enables AI / Machine Learning to get to an unprecedented level due to the access to large interoperable sets of normalized data, triggering Robot Wars

The above three are enough ridiculousness for today.

How have you used your success to bring goodness to the world? Can you share a story?

Everyday of my life I work to emit positive energy and share that with those around me. As I mentioned before, microaggressions are what ultimately destroy people, so I work really hard to ensure that I am mindful and respectful as much as I can. I don’t have some grand story. It’s the little things.

As you know there are not that many women in your industry. Can you share 3 things that you would you advise to other women in the blockchain space to thrive?

– Connect with other women, whether it be formally or informally.

– Get out there! Be a mentor, get a mentor, do both!

– If you are a conference organizer, business leader, or anything in between, put women on your panels; hire women; support women.

And, while we’re at it, let’s talk about the countless other minorities that would benefit from a platform and from support in not just the blockchain space, but all STEM fields.

Can you advise what is needed to engage more women into the blockchain industry?

As an entrepreneur, I really think we need more female founders, C Suite members, Board Members, and Investors.

What is your favorite “Life Lesson Quote”? Can you share a story of how that had relevance to your own life?

“The truth is indivisible and is therefore incapable of recognizing itself; whatever claims to recognize it must therefore be a lie.” (Kafka)

Let’s be mindful of what we proclaim to be truth, for there is no objective reality. This quote is particularly relevant to blockchain and claims verification, the concept of truth, and data veracity. Just because there is sufficient data to represent something, does not mean it is “true.”

You are a person of great influence. If you could start a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

Let’s change our relationship to the material realm, our relationship to what we produce, to what we consume, and to what our conceptions of “personal property” are.

How can our readers follow you on social media?

Twitter: @iamSamsterdam

Medium: https://medium.com/@iamsamsterdam

Forbes: forbes.com/sites/samantharadocchia

Personal Website: samantharadocchia.com

This was very inspiring. Thank you so much for joining us!

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