We see internet as a crowded web and busy place flooding us with information. At times we skim and skip around this intricate thicket of content without paying too much attention to them.
There are times we stumble upon something so amazing we click the “share” button a blink of eye. In the second situation, we have just become a small wheel in the complex machinery that turns a simple piece of content into a viral one.
Today we will talk about Alex Smetana from Virginia. Who is behind the trends that are viral. Here is what he has to say about the content that goes viral and shares the strategy behind.
As a digital marketer I offer various social media services for my clients and help brands to flourish though the age and experience that I have. I have been doing this since I was 15 and my main goal has been to help people grow their network.
Either it is viral social media growth or content marketing; I try to help my clients and influencers throughout the world in developing their personal brands from the scratch. I also help them breaking into the industry in their niche. Whether it is monetizing form social media profiles or it is teaching your clients about converting social media following into lead generation, I do every bit of it to create a success story. This is something I love doing and also I can help my clients getting featured in big publications such as FOX, Forbes, ABC and more.
Challenges Faced In Running Your Own Business
Well starting your own venture is exciting as well a challenging at the same time. You need to show great discipline and the toughest part is being your own boss. People expect a lot from you as being expert in the field so the expectations are on the higher side. You need to constantly learn and improve to be at the place where you can stand apart from the competition. There are people out there who consider me expert in the Social Media field so I need to be ahead of the curve in order to stay at the top.
You will be faced with constant criticism from certain section of the society no matter how well you perform. It is perseverance that keeps you going and the belief that you can achieve your goals. You set targets and you achieve them, this is a never ending process as you have people competing with you and you need to trust your ability and skill in order to succeed in the long run.
What is the future of Social Media?
In a field as dynamic as Social Media, it’s difficult to give a concrete answer to that, as the playing field is continually changing. However, the industry as a whole is becoming more and more mainstream.
Instagram marketing, for one, is a priority for most brands out there and has been an eye-opener on how to effectively promote their brands. Social Media is changing the way people think up promotional strategies.
What values and principles do you attribute your success as a digital marketer?
Being able to build extraordinary relationships with the people you work with. This makes it easier to retain a client when a problem occurs with their ad account. It also makes it easier for the client to trust your ability without having doubt through the process.
Please share with us your thoughts in the comments below. And if you have your own advice for viral content creation, we’d love to hear from you. Don’t hesitate to drop us a line in the comments section below!