Mahmoud Shehada founded Allegoria Capital Limited in 2014 as a privately held family office and private equity group, focused on deep value investing regionally and globally. As a holding company, Allegoria Capital has diversified and grown to own five companies in various sectors, including real estate, marketing & advertising ,financial services and e-commerce.
Mahmoud leads in venture and proprietary investments focused heavily in the UAE and GCC across a wide range of sectors, and has developed Allegoria Capital into a regulated, institutionalized and flourishing business.
As a successful entrepreneur, Mahmoud has developed several business concepts and engaged investors to take ventures from the concept stage to accelerated growth and profitability.
From 2014 to date, Mahmoud has been successful in raising over AED 100Mn for private placement ventures covering various sectors, including property development, real estate brokerage and integrated business services.
Mahmoud previously held the position of CEO at Strategic Investment Capital (SIC), a DIFC Regulated Firm, which he has launched and led towards a turnover of USD 2.1bn in capital markets trading.
During his tenure at SIC, Mahmoud managed and built a strong and fruitful relationship with the regulator through achieving all the regulator requirements in submissions.
Mahmoud attained his Bachelors of Arts in Economics from York University in Toronto, Canada. He has also obtained an Executive Degree in Private Equity and Venture Capital from Harvard University in Boston, USA.
Mahmoud’s current focus is in his true passion for music and content creation. Under his name Mood and his entity Divine Intervention Entertainment where he will be launching an EP showcasing his musical talent, while posting on his social media pages covering a diverse area of content from Behind the Scenes, Music Creation, Music Videos, Car Collection, A Day in The Life of an Entrepreneur and an Artist, Family Content, Challenges and much more (YouTube Channel is TheRealMood). Mood will be launching his song Mind Right on all stream.ing platforms around the world. After launching his social media page on TikTok (@TheRealMood) during quarantine he has amassed more than 160,000 followers as well as over 50,000 on Instagram (@MoodOfficial). Divine Intervention will also be simultaneously launching a first of its kind YouTube channel (Bathna TV) that brings numerous artists and content creators from the region that covers localized content in Sports, Fitness, Pop Culture, Music in the Region, Business Advise and much more.