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Rising Music Star Mvstermind: “I believe self-love can calm the world’s tension and allow us to communicate without destruction”

Diversity isn’t only important for representation, it serves as an integrator for multiple worlds and communities to engage and learn from one another. Our differences, can help us appreciate one another more, as a city, a country, a continent, as a world. As a part of my series about pop culture’s rising stars, I had the […]


Diversity isn’t only important for representation, it serves as an integrator for multiple worlds and communities to engage and learn from one another. Our differences, can help us appreciate one another more, as a city, a country, a continent, as a world.


As a part of my series about pop culture’s rising stars, I had the distinct pleasure of interviewing Rising rapper and producer Mvstermind. As an artist, Mvstermind is all about being self-sufficient, teaching himself how to produce, record, and master starting at the age of 11. Mvstermind has commanded the crowds, touring over 20,000 miles independently with his former collective MME, performing at festivals such as Loufest, A3C, SXSW, and Brooklyn’s MCA Day, as well as opening up for artists such as Travis Scott, Chance the Rapper, G-Eazy, and Curren$y. With the release of Mvstermind’s “Mali Moolah” music video debuting next to top-charting songs such as Jay-Z’s “I Got the Keys” on BET Jams, MTV, and Fuse Fm’s Dope Sh!t Mvstermind began garnering national attention. “Cusp” Mvstermind’s first EP, reinforced Mvstermind’s self-sufficient attitude with the Ep being self-produced, mixed, recorded, and mastered all by Mvstermind himself. Sitting at the forefront of Saint Louis’s budding music scene, Mvstermind has been able to cultivate support and energy within his city in a way that hasn’t been done for a single artist since Nelly. He even created his own custom shoe in partnership with St. Louis based company Dr. Scholl’s Shoes! Mvstermind’s new music now delivers his refined sound which he calls “retro-futurism Hip Hop”. Expect Mvstermind to take elements from the past, bring them to the present, and confidently transition them into the future by fusing elements of hip hop, soul, electronica, trap and much more to create his very unique sound.


Thank you so much for doing this with us Mvstermind! Can you tell us the story of how you grew up?

I grew up, on a grand and natural bridge. One of the central but rougher parts of Saint Louis. Till this day with my city shuffling up and down as America’s Top Murder Capital, My parent’s dedication and music is what truly allowed me to not be a Saint Louis statistic.

I was a part of Saint Louis’s Desegregation School Program. At 6 Years Old, I would be at the Bus Stop at 6 am, for a two-hour bus ride to school. This drive took me from the poorest part of Saint Louis to the Richest. I started making music at the age of 12, using a demo version of FL studio that my father brought home and ever since then my mind was made up that I wanted to do this for LIFE.

Can you share a story with us about what brought you to this specific career path?

I started off as a producer, which was a perfect place for me to hide behind the scenes, and not address my shyness and insecurities. As the Artists who I produced for began to use writing to express themselves, and channel confidence, I felt compelled to do the exact same, and from there I watched my whole life change. I no longer hide behind the music.

Can you tell us the most interesting story that happened to you since you began your career?

Watching myself Manifest my very own tennis shoes. As a child, I would sketch up designs, and one day after partnering with Dr. Scholls for an ad campaign I woke up stating that I want to have my own shoe line by 2020. With that type of spirit, I walked into the office and secured my own shoes that day.

6 months later. These shoes with my own logo and own design were at Zappos, Kohls, and Amazon. was even mentioned by Yahoo finance. A true testament to writing your goals and walking them into existence.

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

Mannnn, I spent a nice amount of time as a beginner not truly understanding the concept of Flow, so my lyrics didn’t allow myself a flawless performance. I was rapping offbeat, but people loved me so much that they wouldn’t really tell me. Definitely embarrassed myself, but with persistence, my execution caught up with my passion. To be honest, I don’t even want to hear ANY of my earlier projects, None the less it’s beautiful to see the progression and growth. I laugh at it to this day. Asking my friends, “Yall just gone let me rap offbeat like that ??”

What are some of the most interesting or exciting projects you are working on now?

As an Independent Musician for the first time in my career, I’m getting a chance to create consistency with my releases. I’ve been in my studio crafting and truly developing my style that will resonate for generations. I spent a lot of time perfecting the steps to get to my goal sound and voice and my upcoming releases will be exactly JUST that.

We are very interested in diversity in the entertainment industry. Can you share three reasons with our readers about why you think it’s important to have diversity represented in film and television? How can that potentially affect our culture?

As a child, my favorite Super Hero was “Static Shock” a young black dread headed teenage male who developed superpowers from being gassed by the government during a gang fight. For the first time ever I resonated, I felt that this was ME. He knows my struggles, he overcame those struggles. It birth so much possibility in my life, even with me knowing that’s a Fictional Cartoon. Representation allows our own potential to activate, we learn, we grow, and we go from example.

Diversity isn’t only important for representation, it serves as an integrator for multiple worlds and communities to engage and learn from one another. Our differences, can help us appreciate one another more, as a city, a country, a continent, as a world.

What are your “5 things I wish someone told me when I first started” and why. Please share a story or example for each.

“Don’t Look at The Clock” — As I grew older and my dreams begin to get attached to life’s realities and expectations of Adulthood, I worked as if I didn’t have time. The pressure was in fact so heavy that it made the journey exhausting. Once I let go of the clock, my actions steadily allowed me to tap into the abundance of time.

“Protect Your Magic”: When you are Gifted, you are desired naturally, know where you should gift your presence and who should receive.

“Sometimes you must be selfish to have something to Give” — I spent a lot of time exhausting my efforts towards people and places that didn’t reciprocate.

“Love is the greatest Currency”: At one point in time I loved music, and that’s All, and I protected that statement wayyy to seriously. Love is in abundance, spend it with what reciprocates.

“It’s a Marathon”: As I begin to reach particular stages within my journey I realized that the levels in this music world are in abundance, but it’s about how you strength and condition yourself for the mission. I’m 28 Years old and my Rap career is just now about to reach a global level, the blessing about that statement is that I’ve mentally prepared for this new challenge. RIP NIP.

Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”?

Self Care is the type of hard work that reciprocates and energizes. Discipline yourself within your work ethic, and you will get the best performance. Even Lebron James, take strategic time off the court and on the bench, while still delivering an ALL Star performance every game.

You are a person of enormous influence. If you could inspire a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

Self Love, those who practice true self-love understand how reciprocal it is to push Love and understanding. This means we will learn for the intent to love, work for what we love, love what creates more love Etc.

A lot of man’s struggles comes from within, and internal battles, when there is a war going on inside your head, your subconscious will fulfill that reality. I believe self-love can calm the world’s tension and allow us to communicate without destruction.

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story about that?

I’m grateful to have the assistance of my sister, in reality, she would probably flip reading this because in the business world she strictly addresses me as “Mvstermind” because she is in fact, my Manager. About Three Years ago, I was running around pretending to have a manager, using a fake name to book shows Etc. My sister was living in Atlanta, attempting to assist me with getting management and building connections. One day her Music Business professor recommended that in fact, she should take on this role. She took a leap, after some of her own life goals and timeline shifted and she began to work with me. Giving balance and structure to what is now the MVCO business. As you can see things really manifested.

I’m grateful to have the trust, and professionalism of my Manager. I definitely couldn’t manage this on my own, and I wouldn’t enjoy this very moment as much as I do.

Can you please give us your favorite “Life Lesson Quote”? Can you share how that was relevant to you in your life?

“Life is about knowing when to apply Pressure, and apply Patience”

It took me a while to understand the balance, the art of work and wait. But once I did, I learned how to plant my dreams, tend to them, as they grow, taking my time to truly enjoy the fruits of my labor.

Is there a person in the world, or in the US whom you would love to have a private breakfast or lunch with, and why? He or she might just see this, especially if we tag them. 🙂

I should’ve picked someone who actually uses twitter but I personally would love to have lunch with Jay-Z. I admire his moves, his business grind, his musical Legacy. He recently ruffled a few feathers with his position with the NFL now but I’m interested in learning more about his long term strategy. He’s always built the blueprints for a Mvsterplan.

How can our readers follow you on social media?

@Mvstermind on all social media platforms.

This was very meaningful, thank you so much!

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