Randi Zuckerberg On Her Love/Hate Relationship With Burpees

The Founder and CEO of Zuckerberg Media discusses how she handles never-ending email and the Face"book" that changed her life.

Thrive Global: What’s the first thing you do when you get out of bed?
Randi Zuckerberg: I’d really love to say I wake up calmly, do some yoga, meditate for twenty minutes, but typically I am woken up around 6:30am by one of my two young sons who is ready to start the day and doesn’t care at all that mom was up late writing again… so my real answer? Lots and lots of coffee. #yayparenting

TG: What gives you energy?
RZ: I’m a performer. It’s in my blood and it’s what I’ve always loved doing since I was 2 years old. Whether I’m hosting my weekly radio show on SiriusXM, speaking to audiences around the world about technology, voicing the character of the music teacher in my show DOT, or singing in a musical, I feel most alive when I put myself out there fully and vulnerably in front of others.

TG: What’s your secret life hack?
RZ: Work, sleep, family, friends, fitness—pick three. It’s almost impossible to do all those things well every day, so I give myself permission to pick three to focus on every day. It’s very freeing to realize that balance is something to be achieved over the long term, not in every single 24 hour period.

TG: Name a book that changed your life.
RZ: Does Face”book” count?

TG: Tell us about your relationship with your phone. Does it sleep with you?
RZ: OMG Thrive Global, I never kiss and tell!! (But, yes.)

TG: How do you deal with email?’
RZ: It never ends, does it? And unfortunately, it’s not just email. If email were the only means of communication, that would be easy! I find that in addition to email, I have to be on top of my text messages, Facebook messenger, Twitter direct messages, LinkedIn inbox, WhatsApp, you name it. And people are impatient. Everyone wants an answer ASAP. I work on so many projects that require my in depth creative focus — I actually find that when I take some time away from email and allow myself to focus creatively on one uninterrupted task at a time — I can actually return to my email in a much more productive manner later. Also, you should see my poor business partner, Jim! I often joke that behind every unplugged woman…is a “Jim” with nine devices going simultaneously!

TG: You unexpectedly find 15 minutes in your day, what do you do with it?
RZ: Burpees!!!! They are the absolute worst…and by worst, I mean the best. So efficient! What other exercise could kick your butt so effectively in 15 minutes!

TG: When was the last time you felt burned out and why?
RZ: I just got back from an international 18-city speaking tour so I’m still feeling a little burned out from that. A whole month of different planes, time changes, food options, sleep quality, and weather differences will do that to anyone. Luckily, the Jews are the wandering people, so it’s in my blood I guess. As much as I complain about it, I love traveling, meeting people, and being onstage. I wouldn’t have it any other way!

TG: When was the last time you felt you failed and how did you overcome it?
RZ: When I was writing my latest book ‘Missy President’ (about a little girl who gets elected President of the United States) I was working under a strict time limit to get the book printed before last year’s election. I hired an illustrator who—while fantastic to work with—wasn’t what I had envisioned. I had to let them go and find a replacement which delayed the release of the book and therefore the book’s roll out and promotional events. It wasn’t what I had wanted or expected. But when things took a major turn with the election, I realized I had written the book at the perfect time. I’m super proud of Missy and everything she stands for in the current political climate.

TG: Share a quote that you love and that gives you strength or peace.
RZ: “No one can make you feel inferior without your consent.” —Eleanor Roosevelt 

Randi Zuckerberg is an entrepreneur, investor, bestselling author, and the founder and CEO of Zuckerberg Media. When she’s not developing technology, content, and live events that put intelligent, tech-savvy, entrepreneurial women and girls at the center of pop culture and media, she’s doing her best to unplug at home with her husband and two young sons.

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