Prior to launching The Splendor Studio, Kristin served as the Creative Director of the award-winning PR firm, Creative Development Agency. She oversaw the day-to-day operations of the agency as well as directed all client accounts and projects. With a strong eye for creating memorable brands and a diverse range of knowledge, Kristin provided strategic counsel to clients interested in developing successful internal and external communication programs across all media platforms for more than a decade.
Kristin has forged successful partnerships with haute couture designer Samantha Giraud; celebrity fashion designer and correspondent NV Nick Verreos; prestige hair care brand Briogeo; French accessory designer Mona Roussette; and many more. She has generated media placements in Wall Street Journal, The Today Show, Seventeen, Glamour, and ELLE magazines, Refinery29.com, and countless other outlets.
In 2017, Kristin launched the emerging spinoff media company, FemFounder.co that helps creative female entrepreneurs plan, launch, and scale their businesses. FemFounder is a one-stop resource for everything on entrepreneurship, digital marketing, PR, and social media marketing. Now, Kristin runs The Splendor Studio, a boutique creative consultancy that designs beautiful and feminine brands in the wedding, beauty and fashion, wellness and fitness, cooking, photography, and interior design industries. She also founded the fashion magazine, DEFTMagazine.com.
Passionate about learning, Kristin has advanced studies in data and marketing analytics. She has attended MIT, Boston University, and New York University and holds degrees in literature and marketing/public relations. She has contributed to Forbes.com, Inc.com, HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com.
In 2015, she also authored the book, Squash the competition and Dominate your marketplace: 55 easy Tips to Generate Big Publicity for your startup or small business and in 2018 cowrote the Amazon bestseller, Publicity Jumpstart: 10 Ways to Get Your Brand in the Press. She is also the author of the upcoming book, From Nameless to Notable: How to Gain Influence, Establish Authority, and Reach Expert Status in Your Niche or Industry The Ultimate Guide to Generating Media Coverage for Your Startup and Leveraging It to Increase Website Traffic, Email Subscribers, and Sales. Most recently, she joined the Young Entrepreneur Council.
Kristin is an endurance runner and lives in Westchester County, New York with her husband, Michael.