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Meet The Women Of The Blockchain: With Chrissa McFarlane, Founder and CEO of Patientory, Inc.

“On The Outside It Looks Glamorous, Yet At Its Core It Is Hard Work Day-In, Day-Out, Like A Mechanic Building A Ferrari”


Leadership Lessons With Chrissa McFarlane, Founder and CEO of Patientory, Inc.

Stay Flexible — change is the constant that keeps us on our toes.

Solutions will arise with patience, effort and perseverance.

Everyone can contribute to your success, even if they just show you what not to do.

Focus on cultivating and keeping relationships — they are the key.

On the outside it looks glamorous, yet at its core it is hard work day-in, day-out. Like a mechanic building a Ferrari.


I had the pleasure of interviewing Chrissa McFarlane, Founder and CEO of Patientory, Inc., headquartered in Atlanta. Named as one of the top women, “leaving their mark on the MedTech field in health IT,” McFarlane founded Patientory in December 2015 after seeing the need in the market for more personalized and secure consumer-driven health information management solutions. McFarlane has published international healthcare research, and helped to create breakthrough digital health companies that have provided services to companies such as Tumblr, Blue Apron, Casper, and Meetup. Patientory is part of the Startup Health portfolio, a global organization leading the movement to transform health. To learn more visit patientory.com.

Thank you so much for doing this with us! What is your “backstory”?

I grew up in New York City with a desire to help people, so I was attracted to the medical field and dreamed of becoming a surgeon. Then, as I attended business school and gained experience in start-ups I became more intrigued about becoming a part of the solution to the challenges in healthcare. I wanted to provide a solution that would help impact day-to-day routines in healthcare, and assist others in making healthy decisions and managing their health.

Can you share the funniest or most interesting story that happened to you since you started your company

We have super fans that are really excited about Patientory and our cryptocurrency utility coin, $PTOY! The coin is for use in the healthcare blockchain. Our super fans are passionate about the impact of Patientory in the healthcare space. Things can get pretty amusing on our Slack channel!

This past year, $PTOY generated enough buzz in the blockchain community that it managed to raise $7.2 million over a three-day period through cryptocurrency crowdfunding. The crowdfunding resulted in 1,728 contributors who bought 70 million PTOY utility-currency coins. The PTOY coins are utilized to access the PTOYNetTM, a private-permissioned healthcare blockchain with public data storage. This blockchain is similar to that which cryptocurrencies like Bitcoin currently operate upon.

What do you think makes your company stand out? Can you share a story?

Patientory, Inc. is the first-mover healthcare organization on the blockchain since 2015 and we’re disrupting the industry. More seasoned organizations are noticing and calling to work with us. Patientory is ranked a Top 5 digital health solution in the world for empowering patients, alongside multi-million-dollar revenue companies, and is a 2018 Globe Award Winner in International Trade from the U.S. State of Georgia.

The Patientory Association was created early in 2017 to be a global not-for-profit healthcare member organization dedicated to driving the adoption of new technologies in healthcare, currently focused on blockchain. The Association connects healthcare industry adopters of the PTOYNet™ blockchain, and provides neutrality for its currency. Originally, the Association was founded in Zug, Switzerland, the Swiss crypto valley. Today, for administrative efficiency its lead offices are in San Francisco.


None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story?

My mother has been a great support, with sound counsel and advice. She has always loved to travel and has a natural entrepreneurial spirit. Today, as I have the pleasure of interacting with my mentors at the tech incubators, they have been central to fine-tuning Patientory’s business strategy. Without the support of these advisors and our loyal Patientory community, Patientory wouldn’t be where we are today in our journey to transform healthcare.

Are you working on any exciting projects now?

Yes, we are about to introduce our consumer distributed app. It is in beta right now.

The Mobile App empowers consumers to take better control of their health and to manage their healthcare information both clinically and financially with greater accuracy and efficiency.

Primarily, the app allows easy access and precise sharing of their medical information that is secured within the healthcare blockchain. It offers users better control over their health information, as well as a more complete picture of their health and goal setting. The app empowers people to receive targeted access to health information, healthcare support, educational resources and community. Free to download for consumers, the app also enables them to utilize and manage a broader, more efficient array of payment options. You can learn more about it from the Patientory App Demo video.

How have you used your success to bring goodness to the world?

People are saying that they have found Patientory’s accomplishments and speaking engagements inspiring and enlightening.

Do you have a favorite book that made a deep impact on your life? Can you share a story?

“The Alchemist,” by Paulo Coelho is a beautifully written book that describes the journey of being in touch with who you are and knowing what your passion is.

What are your “5 things I wish someone told me before I started my company” and why. Please share a story or example for each.

  1. Stay Flexible — change is the constant that keeps us on our toes.
  2. Solutions will arise with patience, effort and perseverance.
  3. Everyone can contribute to your success, even if they just show you what not to do.
  4. Focus on cultivating and keeping relationships — they are the key.
  5. On the outside it looks glamorous, yet at its core it is hard work day-in, day-out. Like a mechanic building a Ferrari.

Some of the biggest names in Business, VC funding, Sports, and Entertainment read this column. Is there a person in the world, or in the US whom you would love to have a private breakfast or lunch with, and why? He or she might see this. 🙂

I would love to have lunch with Dr. Sumbul Ahmed Desai who is overseeing a project to promote health uses for the Apple Watch. She and I would have a lot to talk about as digital healthcare leaders who are both working to advance the use of apps in healthcare and who both have worked successfully with Kaiser.

It would be really great if Michael O’Reilly could join us. He leads Health Special Projects for Apple. I hear he is not only personable but also has a keen wit. I’d love to take them both to the Battery in San Francisco for some unforgettable and inspiring conversation.

This was very inspiring. Thank you so much for joining us!

If you would like to see the entire “5 Things I Wish Someone Told Me” Series In Huffpost, Authority Magazine, ThriveGlobal, and Buzzfeed, click HERE.

Originally published at medium.com

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