Community//

MY MOTHER IS MY GREATEST INSPIRATION – AVI GRONDIN

When Avi Grondin spoke to a packed audience at TedXYorkU, he shared his story of how he moved from not having enough to having what he needs. However, Avi didnt tell the story of his most prominent motivation, his mother. She has been his anchor for the past twenty-four years of his life. For Avi […]

The Thrive Global Community welcomes voices from many spheres. We publish pieces written by outside contributors with a wide range of opinions, which don’t necessarily reflect our own. Community stories are not commissioned by our editorial team, and though they are reviewed for adherence to our guidelines, they are submitted in their final form to our open platform. Learn more or join us as a community member!
Avi Grondin
Avi Grondin

When Avi Grondin spoke to a packed audience at TedXYorkU, he shared his story of how he moved from not having enough to having what he needs. However, Avi didnt tell the story of his most prominent motivation, his mother. She has been his anchor for the past twenty-four years of his life.

For Avi Grondin, the thoughts of his mother’s struggles strengthened his desire to succeed. Her sacrifices, sending him to the best school even though she had to work three jobs to pay the fees, makes him want to do good by her.

Avi, the CEO of Variance Marketing, says that seeing his mother go through so much to take care of him strengthened his resolve to be successful. Avi Grondin is also the founder of ModernDay Cannabis, a cannabis dispensary chain he hopes will be an industry leader in the coming years.

Avi started off working for several companies in the past, working as a salesperson and working at IBM before leaving corporate employment to start his own company, Vinicci Valet. Avi’s determination to see that his mother lived a better life than she was living scaled the company to 35 workers before selling off the company.

Not satisfied with what he achieved with Vinicci Valet, Avi launched into marketing without having all the ‘pre-requisite’ expertise. But a strong desire to elevate his mother’s financial situation made him start a digital promotion company, Variance marketing.

“Miriam Grondin is the one person I look at whenever I feel low, whenever business life weighs heavy on me. I look at how far I’ve come, how far she has come, and I pick myself up again. My mother has always been there, her strength and silent lessons that she lived through her commitment to seeing that my brother and I have what we needed gives me the strength to keep pushing. I am my mother’s son, and I always want to make her proud,” Avi told the reporter, a wide grin spread on his handsome face.

The young Canadian entrepreneur and speaker have built one of the fastest growing marketing agencies in Canada. Variance Marketing is helping many businesses build sustainable systems and make money from digital promotion.

Avi and his team of marketers have been at the forefront of helping businesses rank high on Google for specific keywords, helping them design beautiful websites, and building complex sales funnels that lead to predictable revenue.

Avi says his resilience stems from his mother’s strength. He admonishes young entrepreneurs always to take the bull by the horn. “If my mother could sacrifice it all, sending me to one of the most expensive schools in Canada while earning only $35k/year as a single parent, I too can put in the work to be successful.”

To follow Avi Grondin’s journey and get first-hand info, click his covers on Instagram, facebook and LinkedIn today!

    Share your comments below. Please read our commenting guidelines before posting. If you have a concern about a comment, report it here.

    You might also like...

    Community//

    “Sometimes you just need to walk away.” With Len Giancola & Avis Bulbulyan

    by Len Giancola
    Community//

    “There Are No Setbacks, Everything In Life Is Either A Wall Or A Hurdle, The Choice Is Yours!” With Kat Thomas

    by Terry Kushner
    Community//

    “Always remember why you’re doing what your doing.” with Mickey Nulf and Len Giancola

    by Len Giancola

    Sign up for the Thrive Global newsletter

    Will be used in accordance with our privacy policy.

    Thrive Global
    People look for retreats for themselves, in the country, by the coast, or in the hills . . . There is nowhere that a person can find a more peaceful and trouble-free retreat than in his own mind. . . . So constantly give yourself this retreat, and renew yourself.

    - MARCUS AURELIUS

    We use cookies on our site to give you the best experience possible. By continuing to browse the site, you agree to this use. For more information on how we use cookies, see our Privacy Policy.