Why You Should Keep Your “Why” Front and Center

It’s vital for staying energized and focused, every step of the way.

Photo Credit: John Lund/Getty Images

Being solution-oriented means that you don’t just protest injustice, but you call your senator. You vote on election day. Perhaps you even run for office. Your “why” is the fuel to keep you calling for change and having those difficult conversations because you know that the status-quo just isn’t going to cut it anymore.

Keep Your “Why” Front and Center

Whether your “why” is global or personal, it helps to come back to it again and again. Why are you sacrificing sleep in your side hustle? Because you remember your “why”: you want to develop a skill set to be able to achieve your goal. Why are you dealing with so many “nos”? Because you know you will one day get a “yes” that could change your life. Your goal could be anything: you want to become the first female president, or you want to get a promotion by the end of the year. Over time, your “why” will expand when you see how much you can actually accomplish, and you’ll want to turn your efforts to something outside yourself. But keeping that reason, that “why,” front and center in your mind allows you to stay energized and focused on what you are trying to accomplish, every step of the way.

Break It Down

If your “why” ever feels too big, break it down into smaller pieces. The problems we are trying to solve at Mogul are huge, and sometimes the solutions can feel unattainable. But we focus not just globally, but on the individual as well. Anytime I need encouragement, I simply go onto our site and read about women receiving promotions, getting job offers, getting their Kickstarter funded fully, or starting their own Etsy business thanks to the support they found on Mogul. That reminds me of the “why.” That reminds me that, one by one, dream by dream, we are making a difference. Chelsea Clinton wrote on Mogul: “To be a mogul is to have a vision of something you want to see in the world and get up every day and do what you can to close the gap between where you are and what you want to see.” So whether you picked up this book in order to learn how to go after what you want, or make serious money, what I really hope you’ll do is realize the power you hold to make a lasting impact. This is what it means to be a mogul: to see the needs in the world, and to work every day to use your skills, strengths, and resources to address them. Being a mogul means knowing that with your hard work, dedication, and passion, you have what it takes to make the impossible possible. So don’t let anyone convince you to give up on your dreams, or let anything stand in your way. Let this story serve as proof that there’s no limit to what you can do.

You are the Mogul the world needs.


Always remember why you started this journey in the first place. Your “why” can refocus you when you start to lose your way, remind you of how far you have come, and reenergize you to envision what other problems you just might be able to solve.

Excerpted with permission from YOU ARE A MOGUL: How to Do the Impossible, Do It Yourself, and Do It Now By Tiffany Pham

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