Jess Alan Tiffany Is an entrepreneur, husband and father of four. He giggles while getting kicked by his kids in Karate class, enjoys paint night dates with his wife and is passionate about marketing and mentorship.
Has been featured in the Huffington Post, eContent Magazine, Docurated, Monster.com, CEOBlogNation, Hong Kong Design Institute, Philadelphia Daily News and many, many others.
Former writer with the Huffington Post, Currently writing for Six Figure Coach Magazine and Authority Magazine.
My Book is Growth Hacking Strategically Grow Your Business Connections from Zero to 10K in 365 Days
Your LinkedIn account can be leveraged for so much more than people have considered. It is not a question of quality vs. quantity. It is about both. You can use my book to grow your business and your connections!
A big challenge is overcoming the mindset that having a large number of connections somehow means you have to give up quality. The person looks at me and says well I would never connect with someone I have not looked into their eyes.
Then the same person will pull out the companies wallet and spend thousands of dollars marketing to people they don’t know and have never shook hands with. My argument is why not keep your tight knit circle of people you have met and had a coffee with, just like I do. Next reach out to your ideal client, your dream clients, people or companies that may have the potential for a joint venture, plus up and coming people that may be your star employee in a few years. Then you will be in their feed and every time you have a personal success, client testimonial, encouraging quote etc. your perfect referrals are seeing you occasionally every time they login to LinkedIn.
Start liking stuff from your dream clients, do a shout out saying you like something they said, or share it to your inner circle. Send a helpful article you found to them. You still have your inner circle, plus thousands of people passively being “advertised” to for free. Then still do your same budget for paid messaging etc. Imagine 6 months after doing this just 1 dream client reaches out to you? Perhaps you get a few small jobs from a referral from someone you never met because they knew what your business did?
I am looking forward to expanding my speaking platform, becoming an International Best Selling Author and expanding our student base.
Connect with me:
Twitter: @tiffanyintl, @mnuglobal, @digitalmnu, @mnumarketing
You can click follow on my LinkedIn profile at https://www.linkedin.com/in/jesstiffany/ Twitter @tiffanyintl and facebook at https://www.facebook.com/jesstiffanyceo/ or go to my contact us page at https://mnudigital.com/contact or (612) 440-8286
MarketingandNetworkingUniversity.com and MNUDigital.com