Community//

“How To Turn Your Passion Into A Lucrative Business In Africa” – Ebele Udoh on HotTalkWithBlecyn

Don’t worry about picking a single passion and plotting a perfect path to it; chase your passion and not cash, Ebele Udoh bears the truth on the HotTalkWithBlecyn.

Bio: Ebele Udoh is the Founder & Managing Director- AFRICAN DESIGNERS MALL (ADM). 

Ebele founded African Designers Mall in 2016. An online mall whose gal is to make African fashion and made in Africa Merchandise accessible across the world.
Ebele is an Economist from the University of Nigeria Nsukka. She holds an IT sales expert certification in CISO/ IBM /HP. She is a people-centric leader who believes in motivating her colleagues to have confidence in their value as individuals, operate in a no comfort zone and bring their dreams to life.
Apart from leading the #1 online mall for African designers and partnering with the biggest cognac house in the world- Martell for the #whoisADM launch in Nigeria, she has also launched ADM brand in Ghana in partnership with Swarovski – A luxury and global brand.
Ebele’s leadership abilities and focus has earned her recognition in Africa and recently became the first and youngest Ambassador for Africa’s biggest trade show- Origin Africa.
Ebele enjoys mentoring young entrepreneurs and strongly promotes the African fashion movement which has birthed ADM fashion pop-ups across the continent.

Blecyn George Monsi: A very warm welcome to you @BibiUdoh on #HotTalkWithBlecyn. What three concerns about ADM’s @officialADMall future keep you up at night?

Ebele Udoh: Thanks for having me. ADM has become a brand. making it a global brand keeps me up.

BGM: How does an individual identify his/her passion amidst series of activities he or she is involved in. E.g A musician that also designs, a journo that also sings. How exactly do you think a person can choose from the instances above?

EU: Abide by one rule: don’t do stuff you hate. If you try it and hate it, stop doing it and add it to the list of ‘Nos’. I will tell you that passion isn’t something you find, it’s something you do. There is no one true passion. Before long, you’ll be left with stuff you’re passionate about. Don’t worry about picking a single passion and plotting a perfect path to it. Instead, try a whole bunch of stuff. The more you do,the more that list will grow, with self knowledge. The more you do, the more that list will grow, with self knowledge.

BGM: Can an individual have passion for two totally different activities in an opposite industry? If YES, how do you think he/she should marry these two or three as the case maybe?

EU: Absolutely.! it would be an awful life to have just a single passion. yes but you should know which to do at a time. but there should be a hierarchy of interest and what’s more important to what is least important. too much not good, too little not good, balance is best.

BGM: How would you explain passion and purpose? Are they same thing, if NO, could you throw a little light on how they differ and how they can be used together to achieve a profitable business?

EU: Think about it.. if you already know your “purpose”, you should be able to clearly see everything else. It’s either a means to fulfill your purpose or merely noise. Once you able to realize this fact, you would be able to differentiate between “Purpose” and “Passion”.

BGM: There are multiple lists on top lucrative businesses across Africa all over the cyber space, what if an individual’s passion doesn’t fall into these lists. Is there a need for such person to panic?

EU: Every ones idea is unique in their own way. There is no need to panic. Chase your passion, not cash. A lucrative business comes from your own passion irrespective of the field or popularity of the idea being pursued. If you don’t genuinely enjoy or love what you do, how would u motivate yourself in order to make it a lucrative business?

BGM: What top 5 thought provoking, self-examination questions can you suggest to any individual who is yet to identify his/her passion?

EU: What do you do in your free time? this answer will tell you. Is it really your true passion. What do you want people know about you when you die? this answer is the voice of your passion. Are you working like that way? this answer is the way you have to follow for you passion. do you believe in success or failure on a scale? this answer is the level of your passion. what will be your decision if you have nothing in life? this answer will tell you. will you exist in the long run?

BGM: How can an individual turn his/her passion into a lucrative business, on or offline?

EU: Firstly, Pick something, and take action toward it. You always learn one of two things when you take action:

1. I want more of this.

2. I want less of this.

Don’t give your “ideas” for free. Let people pay for your services! You do not need an office for this. Building a viable business has one key. its about providing a product or service that someone will pay for. PERIOD! It can be via a website, email or whatsapp message. All you need to do is to be able to communicate appropriately with your clients so that your presence will not be missed.

BGM: What happens when an individual’s passion fails to pay him after 5-10 years? Regardless of how much he/she has tried to make it profitable? What would you advise?

EU: So, first things First. Let me quickly address this passion thing. I’m all for pursuing your passion. however, passion keeps changing from time to time. it keeps evolving. with passion comes research, development and hard work, if its not working after all these, re-channel your passion.

BGM: Could you share with us the most common mistakes made by people when it comes to passion and profitable business?

EU: Passion is not an automatic money maker.Passion is top checklist of requirements for a profitable biz but its not enough. many people make the incorrect assumption that your passion should lead you to riches. With passion comes, believe, patience, enthusiasm, hardwork, consistency, positivity, smart work.

BGM: Do you believe money is a passion driver, if No, why, if YES. How has it helped siting African Designers Mall.

EU: Money is important and facilitates growth and execution. but passion shouldn’t be driven by Money. I always say, Chase a Passion, not cash. With Passion comes cash. True Entrepreneurs have discovered that if they have a passion and manage to communicate it to their customers. the money comes almost as an after thought. Greed is not same as passion.

BGM: Do you think fear of the future can stop someone from pursuing his/her passion?

EU: Overthinking leads to fear. You cannot achieve success or move forward in life in your comfort zone. Everything you have dreamt to achieve is outside your comfort zone. Fear wouldn’t let you. Step up to fear and walked past it and let your passion come alive. The only thing you really have in your life is TIME. Step up to fear and walked past it and let your passion come alive. The only thing you really have in your life is TIME. Whatever it is that you wanna do. there is going to be risk provided the end goal is success. Fear of the unknown is a number killer of passion. But fear is an illusion.

BGM: Tell us what more we should know about passion and how we can turn it into a lucrative business.

EU: Passion, is just investing your time, sweat and money into a goal. The more time and energy you spend on something the more it means to you hence lucrative. Don’t EVER doubt that you can always do something that gets you fulfilled. Start by thinking about what really gets you thrilled. What are you passionate about. Research some ideas related to those topics and select the 1 or 2 best ones. Pick an idea and study it exhaustively. Get committed and don’t jump from idea to idea, stick one thing. then put your best in it like your life depends on it and see what happens. stay on it and believe in it. Surround yourself with passionate individual who has drive or who runs successful businesses too.

If you are new to Twitter Chats and not sure how to join in, simply log into Tweetchat.com and use the hashtag #HotTalkWithBlecyn. You can then follow the flow of the conversation. Tweet me @HotTalkWithB with any questions about our chat or guest. See few screeenshots from this conversation below...

Originally published at blecyn.com

The Thrive Global Community welcomes voices from many spheres. We publish pieces written by outside contributors with a wide range of opinions, which don’t necessarily reflect our own. Learn more or join us as a community member!
Share your comments below. Please read our commenting guidelines before posting. If you have a concern about a comment, report it here.

You might also like...

Work Smarter//

10 Business Opportunities for Investors in Africa

by Osamudiamen Kelvin Omere
Image by Jairo David-Arboleda - Pexels
Community//

African Britishness – God Save The Queen!

by Stella Ahmadou
Community//

African Britishness – On Scarves and Head wraps

by Stella Ahmadou

Sign up for the Thrive Global newsletter

Will be used in accordance with our privacy policy.

Thrive Global
People look for retreats for themselves, in the country, by the coast, or in the hills . . . There is nowhere that a person can find a more peaceful and trouble-free retreat than in his own mind. . . . So constantly give yourself this retreat, and renew yourself.

- MARCUS AURELIUS

We use cookies on our site to give you the best experience possible. By continuing to browse the site, you agree to this use. For more information on how we use cookies, see our Privacy Policy.