Sitting in the front rows of Clinton Global Initiative 2015 and listening the founder of Alibaba, Jack Ma speaking about equality in the new era it was a big alarm on my brain on how we should feel about things. In his interview with President Clinton about equality he said “Technology’s revolution of this century has released the brain. This century’s revolution is not about who’s is physically stronger but who’s smarter. It’s a all about wisdom. So men and women are equal”. It is true. This new industry of Fashion Digital Entrepreneurs is dominated by women compering to all other traditional industries that are proven to be dominated by men. Why?
Fashion Digital Entrepreneurs could build profitable businesses, make money and have a beautiful family at the same time. There are plenty examples of women bloggers-influencers making six+ figure salaries by being social savvy. A bright example is Chiara Ferragni who’s now pregnant and while she was building a healthy relationship and planned for her baby she also created a business empire through her blog The Blonde Salad which generates 7 million per year. This wouldn’t have been possible without the power of internet.
Happiness & Women
Being creative means being happy. Recent studies have shown that a human that creates can flourish and live a happy life. More women in our era can do that because of the power of internet. The lifestyle of being a typical business woman going, every day to office, wearing uncomfortable suits and have to just follow boss’ orders is now an old fashion habit and some day will disappear. More freedom allows more creativity and more creativity allows more happiness. Take a look around you and specifically on Fashion trends. Clothes are more comfortable, colorful and brands communicate messages of freedom, happiness, purpose and originality. An awesome example is adidas‘s new campaign with messages such as “Keep on pushing to the top. Things are gonna get better” and an alternative style that presents women figures in a way that beats sexism.
Yes! Bloggers, influencers, travelers, fashion icons, and digital experts are creating a new industry. The industry of Fashion Digital Entrepreneurship is equally created by women. Equality is a fact here since the statistics are placed on 50% for women and men on the Instagram business industry. Even though men make more money than women on Instagram there is still a fair opportunity for women to thrive and gain equality in multiple levels.
The future seems bright for all of us who choose to create through an alternative more free way of living using the power of digital era as our main tool to thrive. It’s just a matter of realizing what we have in our hands and adapting our business goals and life purpose into a the new very promising reality.