Through decades of executive leadership as a CEO, sustainability lobbyist, successful Amazon entrepreneur and expert marketing strategist, Theo creates exponential growth and profits for her own companies and hundreds of others. Her expertise spans business development and intellectual property to manufacturing and logistics, marketing and strategic communications. Theo co-authored The Success Formula with Jack Canfield. She is a sought-after spokesperson and fierce advocate for the interests of women in business and small business leaders nationwide.
Under her leadership as Co-founder and CEO of Spa Destinations, the company became an early adopter of the emerging Amazon Marketplace platform, rocketing its post-recession growth trajectory. Theo was selected for the Amazon Women’s Entrepreneur Conference and spoke at Amazon’s BOOST Conference. In 2018 Theo was presented with the "Champions of Retail" Award by Amazon and became an Amazon Policy Advocate. She has lobbied Congressional leaders on behalf of the 42 million American retail workers and now serves on the NRF Small Business Retail Advisory Council.
As Founder and CEO of Out Front Brands, Theo consults in branding, product development, sustainability, white space analysis, public purpose partnerships, and fast-growth businesses. Clients develop unique brand DNA, align marketing communication in its service, discover opportunities for corporate evolution, profit, and growth.
Theo is an award-winning trainer and national speaker. She has been a guest speaker at Amazon Headquarters in Seattle, WA, Amazon BOOST Conference, Voice America, Working Women of Tampa Bay, a guest lecturer for University of South Florida St. Petersburg’s Entrepreneur Program, a productivity trainer for Fortune 500 companies, and presenter at The Home Depot Innovation Center. She developed a sales training program for the Florida Restaurant Association and was honored as a Cultural Sensitivity Training Specialist for The International Indian Film Academy (IIFA) Awards and Visit Tampa Bay.