Shiri Sarfati

Beauty & Wellness Expert, Licensed Esthetician and Entrepreneur

Shiri is passionate about the world of beauty and holds a Masters Degree in Cosmetic & Fragrance Marketing from FIT as well as an esthetics license. She is the founder of 23 Skin, a DIY skin care range focused on spa quality self-care experiences. She is also the founder of, a site focused on educational and inspiring beauty advice and tutorials. A native New Yorker, she now lives in Miami. Follow her on Instagram @ShiriSarfati
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Stressed out tweens? Send them to the Spa!

by Shiri Sarfati

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