Jonathan has been actively engaged in the fitness industry for over a decade, and has owned multiple gyms throughout New Jersey during his career. He has also been buying and selling fitness apparel and other related products during this time.
Jonathan began his journey into sustainable and eco-conscious fashion through buying, selling, and personally consuming organic and sustainable food, beverages and supplements – many of these small and family run companies share the same values as the eco-conscious brands featured here at L’Aquila.
Jonathan believes that the time has come for sustainable and organic fashion to become mainstream, especially in the United States, Canada, Europe, and Australia.
He has made it his personal mission not only to create L’Aquila, one of the first global platforms for sustainable clothing and other products, but also to spread awareness to others through weekly blog. He graduated NYU Stern Business School with a concentration in Finance.